The Howl & The Hum reveal new album track ’27’

Debut album 'Human Contact' out May 29th

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Rising York quartet The Howl & The Hum today reveal another album track titled 27. The new song is the third to revealed from the band’s debut album, Human Contact, which has recently been confirmed for release on May 29th via AWAL Records. Listen below.

Vocalist Sam Griffiths commented on 27:

’27’ is a song of sad triumph, recalling the sad disco pioneers: Robyn, Haim, Caroline Polachek, but done with a twisted mindset: that the narrator is so caught up in their own bitterness, they cannot let go.

We all want to make an impression on other people. It’s a childish trait, but we want other people to be thinking about us: it affirms our existence. ’27’ explores the pettiness and bitterness of this quality by summoning two scenes: the second the person you love leaves, and years down the line when they regret what they’ve done, having never been able to conquer the memory of you.

The aptly titled album was recorded in the fall of 2019, long before society fell into self-isolation. The idea behind the album’s name is to highlight the importance of human contact in the digital age. A message that seems more important than ever in these trying times. Produced by Jolyon Thomas (Royal Blood, Slaves and U2), Human Contact was recorded at the band’s countryside studio outside York.

To celebrate the album’s release, the band was scheduled to go on tour this May. Due to Covid-19, the upcoming uk tour has since been rescheduled for September this year. All new dates can be found below. Tickets are available here.

  • 07.09.2020 – The Hope & Ruin, Brighton
  • 08.09.2020 – Jericho Tavern, Oxford
  • 10.09.2020 – Clwb Ifor Bach, Cardiff
  • 12.09.2020 – The Sugarmill, Stoke
Listen on Apple Music

Deborah Jacobs

Music blogger by night, SEO by day. Started Indie is not a Genre in 2011, will always prefer live music over recordings and intimate pub gigs over arena shows.

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